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You are here: Home / Archives for 40ish

Work the Plan to Win – Vandy CWS victory!

June 27, 2014 by NotSoAverage Joe Leave a Comment

Hard work pays off for Vandy @VUCommodores @VandyBaseball

In case you missed it in the whirlwind of all the pro baseball and that little thing called the World Cup, Vandy finally won a men’s championship.

I find it hard to believe Vandy has never won a Men’s sport– figured they would have won one in [Read more…]

Filed Under: 40ish, Not So Average Joe Tagged With: Baseball, College World Series, Commodores, CWS, Goals, John Norwood, Plans, Vanderbilt, Vandy, Workout goals

You’re on (Diet) Coke!

June 26, 2014 by That Guy Leave a Comment

Anyone seen the new ad campaign for Diet Coke in New York City?

You're on Diet Coke ad in NYC poster adReally? Coke marketers are going with a subtle reference to cocaine? I know we’ve gotten a little loose on the drug front – even openly selling marijuana in some states, can’t remember which ones… What was I talking about again? Oh yeah, Diet Coke. JK

Diet Coke and Weight Loss

Science Daily posted an article today (from Obesity journal) discussing the positive role of Diet Coke in weight loss.

This study finds that those who consume Diet Coke feel less hungry and ultimately lost more weight than the group which consumed water. I can’t help but wonder who funded this “scientific study.” HMMMMM?

This is the first article I recall reading where Diet Coke is touted as an
aid to weight loss or frankly has any health benefit at all.

Any 40-ish year old has been subject to many years of marketing campaigns from Coke. And no doubt about it, Coke is the industry leader in beverages and marketing/branding and is a global, household name.

  • Coke holds 43% of the beverage market
  • There are 1.7 billion servings consumed per day in the world market
  • Coke has over 3500 beverages across 500 brands
  • Coke cashes in on 35 billion in revenue each year
  • The annual advertising budget for Coke is 2.9 billion

Here’s a mind blowing(pardon the coke pun) fact:
If you drank 1 coke beverage per day, it would take you 9 years to [Read more…]

Filed Under: 40ish, Abs, That Guy Tagged With: 6 Pack, choices, Diet Coke, Drink Water, Lose Weight, Six Pack, Weight Loss

Goals – World Cup Soccer edition

June 20, 2014 by That Guy Leave a Comment

One word comes to mind this time of year…

GOAL!!!!

That’s right! It’s World Cup Soccer time! Or should that be Futbol? I’m going with Soccer :)

ESPN’s ratings drop significantly this time of year in the South and if they would just say “up next in Futbol…” more American Football guys would stick around… Lots of reasons for the traditional drop:

  • Football, the American version, is still over two months away.
  • The Spurs took the title from the Heat
  • The Kings dominated the Rangers
  • The US Open (golf) is over
  • MLB is just boring to watch on TV
  • The World Cup is the best thing going….seriously!

Whatever your sport of choice, the World Cup draws more fans each year. And soccer continues to become more popular throughout the US. With soccer in mind, let’s talk about… GOALS!

Goal Setting

Like any project, break down any goal whether it is [Read more…]

Filed Under: 40ish, That Guy Tagged With: 40ish, 6 Pack, Andres Cantor Goal, Beach abs, fitness, football field, Goals, Six Pack, Six Pack Abs, tough mudder, Workout Partner

Normal Sized

June 13, 2014 by That Guy Leave a Comment

So what is “Normal Sized” or “Average?”

Mekayla Diehl

Mekayla Diehl is “Normal”

No, you idiots, I’m talking about people’s body size / shape / figure / muscle / fitness here in the United States…

More specifically, I keep hearing about Mekayla Diehl and her recent beauty pageant ‘win…’, and trust me, it is a win!

There are only two times when I recall anyone talking about a beauty pageant:

  1. When Miss Teen South Carolina’s video went viral for her botched answer to “why 1/5 of Americans can’t locate the United States on a world map”.
  2. When Miss Indiana, Mekayla Diehl, sported a bikini in front of the world viewing audience with a less than perfect flattering figure by recent competition standards.

Despite being eliminated prior to the top 10, most mainstream media outlets including Twitter @RealMissINUSA @stephwatson_91, @terraj21 and others saw a frenzy of activity with overwhelming applause for Mekayla’s so called “normal” body. No doubt about it, she was confident in her own skin and owned the moment.

Most comments thank her for not being a bag of bones, loving the ‘healthy’ life and representing the “Average” or “Normal” woman.

Where I have a problem, and the newscaster agrees, is that [Read more…]

Filed Under: 40ish, That Guy Tagged With: choices, fitness, Get Lean, Mekayla Diehl, Miss America

Visualize the Change

May 22, 2014 by That Guy 2 Comments

When you look at a picture of yourself, what body part(s) do you need to work on the most?

Notice I mentioned viewing a picture, not looking in the mirror. Why?
Most guys can look in any mirror and think…heck yea! Looking good!

On the other hand, when we see a picture of ourselves we have quite the different opinion.
Ever heard the phrase that a camera adds 10 lbs? I think our brains actually remove 10 lbs when looking in a mirror.
When you view a photo or video of yourself perception leaves the room and reality steps in with a thundering slam!

Visualization tools for a great male body

Visualization tools for a great female body

Why not use that mind trick to get some results?

What if you could visualize yourself with a ripped 6 pack, massive chest, back, legs or arms?

Try these out and see what you think:

Arnold Schwarzenegger FaceInHole.com

Jay Cutler FaceInHole.com

Search “Strong Woman” on FaceInHole.com

Simply select a person who has achieved what you believe to be the ultimate [Read more…]

Filed Under: 40ish, That Guy Tagged With: 40ish, FaceInHole.com, Fitness Goals, Mental imagery, Weightlifting advice, Workout Partner

Sound The Alarm!

May 15, 2014 by NotSoAverage Joe Leave a Comment

For the second time in the past few months, I’ve shared a row on a commercial flight with a person so overweight that they had to “ring the bell” to ask the flight attendant for a seat belt extender.

For most, that would be motivation enough to make some life changes. To quote a a 30-ish female I overheard on the next aisle seat… “the alarm would be ringing!” and I would agree that it is time to be alarmed about 40-ish fitness and especially weight loss and maintenance.

Aging and Obesity

Based on this study, over 1/3 of U.S. adults are obese! 1 out of 3! And worse than that for us 40-ish guys and girls the number is a staggering 4 out [Read more…]

Filed Under: 40ish, That Guy Tagged With: 40ish, Abs, fitness, Keep it simple stupid, KISS, seat belt extender, Sound the alarm

Dr. Feelgood and the Motley Crue

April 21, 2014 by NotSoAverage Joe Leave a Comment

Dr. Feelgood

When you’re 40-ish and are old enough that you grew up listening to Motley Crue, there is a pretty good chance you are now listening to a different Dr. Feelgood.

That song came out in 1989 if you can believe that. Here it is for your nostalgia or education – I’m sure you’ve at least heard it before…

Dr. Feelgood at 40ish

Usually when I go to the Dr., I hate it – not for reasons you might think…

I just hate sitting in an office where I know most people are [Read more…]

Filed Under: 40ish, Not So Average Joe Tagged With: 40ish, Abs, Divergent, Dr. Feelgood, Dr. Visits, fitness, Motley Crew, Motley Crue, Six Pack, Workout Partner

Getting Dirty and Fit

April 19, 2014 by That Guy Leave a Comment

You know you’re dirty minded… and fitness minded… admit it! :)

Everybody wants to get dirty and call it fitness!

In years past most of the 30 to 40-ish population were 5k weekend warriors. To satisfy the increasing number of people who wanted to participate there were 5k’s popping up everywhere. Schools, clubs, memorials, fundraisers, teams and more got in on the trend and you can run any number of 5k’s ANY Saturday you want.

Tough Mudder woman racingMore recently there have been little tweaks to the normal 5k and races to get people excited about participating and to separate one 5k from another. Very successful. Especially one type of race has set itself apart – who knows why… The fitness marketing gurus identified a potential for revenue in the market and we’ve all seen this trend explode in a few years…

Dirty Minded Fitness Freaks

I’m referring about Dirty Events!

Recipe for making ‘dirty’ money:

  1. Determine your desired level of fitness event
  2. Add friends, work groups, families…
  3. Sprinkle in some method of getting dirty (color, mud, foam)
  4. Add a bunch of photos that can be posted on Facebook, Instagram, or Twitter
  5. Charge $50-$100 to enter

Voila! A ‘new’, ‘fun’, ‘different’ way to do a 5k or half marathon… but it is more than that because now you pull in not only the cardio freaks, but the muscle heads and divergents like CrossFit and Extreme type people. This recipe has proven to be a [Read more…]

Filed Under: 40ish, Abs, That Guy Tagged With: 5k, Abs, Color Run, CrossFit, dirty fitness, Divergent, fitness, mud run, tough mudder

Toxic Relationships

April 18, 2014 by NotSoAverage Joe Leave a Comment

Which came first… the chicken or the egg?

Which came first… being obese or having negative relationships in your life?

I recently read an article in Mens Health, which was also picked up by Fox News discussing how poor social connections are related to obesity. It made me wonder…

How many obese people are truly happy?Are Fat People Really Happy Sure we always see pictures of Jolly Old St. Nick and seem to think that fat people are happy.

The Big, Fat Lie

Far from the truth.

I would venture to speculate that there are very few obese people in this world that are happy with their current body fat percentage and [Read more…]

Filed Under: 40ish, That Guy Tagged With: 40ish, choices, Chris Christie, Commander in Chief, Fat, fitness, Obama, Obese, Politics, President, Toxic Relationships, Workout Partner

Easter Eggs – The Chicken or the Egg

April 17, 2014 by That Guy Leave a Comment

As we approach Easter weekend and what has become another huge “Candy Holiday”, take a few seconds to think about what you are going to consume…

The Chicken or the Egg

Did you immediately think of chicken eggs or one of the tasty Cadbury Creme Eggs versions or perhaps a huge chocolate egg shell?

Seriously?  If you thought about chicken eggs and the tragedy that is the wasted protein and GAINZ that are being lost in the grass and leaves you can stop reading now… You are good.

Otherwise, read on.

I have yet to meet an overweight person who [Read more…]

Filed Under: 40ish, Abs, That Guy Tagged With: 6 Pack, Abs, Adding Muscle, Cadbury Creme Eggs, Chicken Eggs, choices, Easter Egg, Eggs, KISS, Meals for Muscle, Protein, Six Pack

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